There has been a lot of talk in recent times about 5G technology, a new standard in telecommunications that has come hand in hand with the Internet of Things and the smart city. We review its advantages and disadvantages to understand the fifth generation of communications better. Technological innovations advance at a dizzying pace. If…
Phishing has become one of the most common techniques cybercriminals use to obtain confidential information from companies and users. This system can be defined as sending fraudulent emails that appear legitimate to deceive recipients and receive valuable information such as passwords, credit card details, financial information, and personal identification. Therefore, it is essential to learn…
The smartwatch market is about to receive a new competitor that promises to raise the bar for innovation. Vivo is preparing to unveil its latest creation, the Vivo Watch 3, on November 13. This device not only stands out for its elegant and modern design, with a circular dial and a rotating crown, but also…
What are new communication methods? How do we now reach the public that requires information and entertainment? How do we do it so that the information is accurate? Every communication medium seeks, in a regular and organized manner, to communicate a specific type of content to the broadest possible audience. In the case of new…
Welcome to the exciting world of PrestaShop! If you own an online store, you know how essential it is to have an effective shipping and logistics setup. In this post, we will show you how to configure and manage shipping and logistics in your PrestaShop store efficiently. Setting up shipping and logistics correctly is essential…
Branding and content strategies are fundamental elements in strengthening a brand and establishing it as an authority in its industry. In an increasingly digital and competitive world, valuable content has become a powerful tool to capture consumers’ attention and build strong relationships with them. Branding refers to the management of a brand’s image and identity,…
Chatbots are artificial intelligence tools that allow companies to provide efficient and quality customer service in an automated way. These programs are capable of answering questions and resolving customer concerns quickly and accurately. Resulting in improved user satisfaction and reduced response time. AI-based customer service is a trend increasingly used by companies. To optimize your…
Corporate communication is a fundamental pillar for the success and survival of any company in the current business landscape. It is the process by which an organization effectively transmits its message, values and objectives to its different audiences, both internal and external. Effective and well-managed communication can strengthen a company’s image and reputation significantly. Firstly,…
Branding on social networks is essential to establish a solid and coherent presence in the digital world. You are taking advantage of the potential of these platforms to build and strengthen your brand. In an environment as saturated as social media, it is essential to stand out from the crowd and convey a clear and…
In the past, graphic design was an exclusive territory for professionals who efficiently handled powerful and complex tools such as Adobe’s design suite with PhotoShop, Illustrator, and InDesign. However, thanks to platforms like Canva, a true revolution has occurred, democratizing graphic design for all types of people, regardless of their previous experience or skills. Canva…
